Naomi Klein Quotes

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Naomi Klein

Profession : Journalist

Birth : May 8, 1970

Because the Republicans are never going to turn on Trump so long as he still has his base, and he will continue to have his base so long as this idea that he is standing up for workers, it remains intact. And the only way that that gets eroded is if it isn't just about Russia all the time, but is also about those economic betrayals.

Naomi Klein

That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do whatever he wants. So the way in which he ran for president was to embody that idea as fully as he possibly could with his outrageousness.

Naomi Klein

I do believe that our ability to jam the Trump brand is somewhat limited. I think we can chip away at it, but ultimately, the way to undermine the Trump brand is a better product in the political marketplace, if you'll forgive the capitalist metaphor.

Naomi Klein

The reason why nothing sticks to Trump - or very little sticks to Trump - is that he created this brand idea that has to do with being the guy who gets away from it.

Naomi Klein

For someone with a background of economic justice, what scared me about climate change is not just that the sea level will rise and we'll have more storms - it's how this intersects with that cocktail of inequality and racism.

Naomi Klein

There is a triple layer of jargon when writing about climate change. You have the scientists, who are very cautious now because of the amount of climate denial. Then you have the U.N. jargon - I had to carry around a glossary of terms. It was like an alphabet soup.

Naomi Klein

The problem with Donald Trump is that he went and designed a brand that is entirely amoral.

Naomi Klein

I don't think there could've been a pitch as crass as Trump's 'I can fix America because I'm rich' without that groundwork laid by Davos and the Clinton Global Initiative.

Naomi Klein

Look at the structure of the Gates Foundation and this idea that, rather than trying to solve these huge global problems through institutions with some kind of democracy and transparency baked into them, we're just going to outsource it to benevolent billionaires.

Naomi Klein

The Trump family's business model is part of a broader shift in corporate structure that has taken place within many brand-based multinationals, one with transformative impacts on culture and the job market, trends that I wrote about in my first book, 'No Logo: Taking Aim at the Brand Bullies'.

Naomi Klein

As I explored Trump's inextricable relationship with his commercial brand, and its implications for the future of politics, I began to see why so many of the attacks on him have failed to stick - and how we can identify ways of resisting him that will be more effective.

Naomi Klein

A large-scale crisis - whether a terrorist attack or a financial crash - would likely provide the pretext to declare some sort of state of exception or emergency, where the usual rules no longer apply.

Naomi Klein

In a marketplace where it's so easy to produce products, where your competitors can essentially match you on the product itself, you need to have something else. You need to have an added value, and that added value is the identity, the idea behind your brand.

Naomi Klein

The customer is always right: 'It's my money. You have to listen to me'.

Naomi Klein

Nike was the essence of sports, transcendence through sports.

Naomi Klein

Since the 1980s, we've been living in this era, really, of corporate rule, based on this idea that the role of government is to liberate the power of capital so that they can have as much economic growth as quickly as possible, and then all good things will flow from that.

Naomi Klein

If you look at the polling around climate change in this country before 'Sandy', that was kind of the low point in terms of Americans believing that climate change was real and that humans were causing it.

Naomi Klein

We have a structural problem because you can simultaneously understand the medium to long-term risks of climate change and also come to the conclusion that it is in your short-term economic interest to invest in oil and gas. Which is why, you know, anybody who tells you that the market is going to fix this on its own is lying to you.

Naomi Klein

We need to invest in healthcare, in education, in the sciences. And in so doing, we will tackle one of the most intractable problems we face, which is gross wealth inequality. We can't fight climate change without dealing with inequality in our countries and between our countries.

Naomi Klein

Governments started negotiating towards emission reduction in 1990. That's when the official negotiations started.

Naomi Klein