Brian France Quotes

Brian France

Profession : Businessman

Birth : August 2, 1962

Virtual reality is extremely exciting. We have the biggest opportunity in sports when you talk about the possibility of bringing fans inside a car going nearly 200 miles-per-hour.

Brian France

I don't have an overabundance of cocky attitude, because I'm collaborative.

Brian France

You never want to have a stumble, but it happens sometimes. It happens, and you get through things.

Brian France

My hope is, and I know there are a couple of big manufacturers, and there always are - this is not breaking news - there's always somebody who has an interest in at least understanding the NASCAR opportunity, and so my sense of it is over time that we will have a fourth manufacturer.

Brian France

Getting an opportunity is one thing, but success is based on always trying to create value.

Brian France

A crash is part of the game. We've tried to make the cars a lot safer. There's no getting around it though. We're a contact sport.

Brian France

We'll always focus on making our racing safer and more competitive than ever before. We'll never stop working on that.

Brian France

I haven't had a super awkward moment. I can't think of one.

Brian France

I didn't think the family business would be big enough to have an opportunity for me.

Brian France

I have said I will not have a 30-year run like my father for a variety of reasons.

Brian France

We see families making a vacation out of a NASCAR event. The average drive is 200 miles so they're often going to spend a few days with us.

Brian France

The things that we're going to be able to do are going to take many, many years to achieve our end goal, which is to really lower costs in the industry by working with our interests better aligned with the teams, that's number one, which will affect their values going forward.

Brian France

'Drive for Diversity' puts people behind the wheel that would never have had the opportunity. Nascar sponsors individual teams who have a person of color, somebody who would not have the opportunity otherwise. And then they're noticed by bigger teams - it's like minor-league baseball.

Brian France

I would say that if there is one thing we could have done better in the last 10 years under my watch, is when we launched what we called 'the new car.' It is now called the Gen-5. We just didn't get the collaboration we needed to get from the industry, the owners, the drivers, the engineers and car manufacturers.

Brian France

A lot of the car companies are understandably looking at the terrific job that Toyota has done by partnering with NASCAR and the success and all the things that come along with that. They've been an incredible success story for a car manufacturer looking to come into a sport that's very difficult to come in, compete and win every weekend.

Brian France

I'm working with a lot of entrepreneurs and people launching new businesses. It's fun. It's what I've always liked to do and loved doing it in my years at NASCAR when we were growing NASCAR, building different lines of business and intellectual properties.

Brian France

Every sport has different cycles where it's better than it was or less than it should be, whatever it is, that will work out.

Brian France

Social media and digital media will help us develop new fans and connect with our existing fans. It is an area we had to have our entire fingerprints on.

Brian France

Am I here because of my last name? To a degree. But I would ask people to judge me and my executive team on what we accomplish.

Brian France

Being a France is great from a heritage standpoint.

Brian France