Brian France Quotes

Brian France

Profession : Businessman

Birth : August 2, 1962

That's how I judge a winner - how somebody manages their family and raises their family.

Brian France

You have to make sure there's a high degree of confidence that whoever won the race did it fair and square.

Brian France

When you look at sports leagues today, they manage a lot of intellectual property, which means it takes you into a lot of different kinds of businesses.

Brian France

I really like the idea of fans being able to curate their entire digital experience at live events.

Brian France

As I was growing up and learning this business, I don't think there's a job I didn't do. I started at the bottom and worked my way up. No matter what the job, I always looked for ways we could create value.

Brian France

I went to a couple of events with my dad for sure, and I grew up in Daytona where the races ran twice a year. But I never thought - even into my twenties - that this was going to be a big enough career for me.

Brian France

NASCAR is not immune to the down economy.

Brian France

I supported Obama. I went to his rallies. I parted with my hard-earned money. There was a movement going on, and I was really thrilled with the idea of the first African-American president. I did the same for Mitt Romney. In both of those cases, I have never agreed with all of their policies.

Brian France

We want everybody in this country to be a NASCAR fan, and you can't do that by being insensitive in any one area.

Brian France

We want to be more relevant to the fastest-growing segment of the population - Hispanics.

Brian France

We've always been more gender neutral than any other sport.

Brian France

In sport and business, everybody has to win.

Brian France

We're never pleased when our ratings aren't growing at the rate we would like, but we understand that circumstances will always have us going one way or the other from time to time.

Brian France

We want to find a way to be an environmental leader in motor sports, as well as in sports in general.

Brian France

You never know what ultimately will give traction to being a star.

Brian France

I thought I'd go into law or something. I always loved NASCAR, but I didn't view it as a business opportunity.

Brian France

If you look back at our history, we always tend to see drivers in waves move in one direction so it's not uncommon to have three, four or five of your top drivers exit for different reasons in a short period of time, two years, whatever it is.

Brian France

Not everyone has the means to race stock cars - we know that - but VR technology can recreate the experience right at home.

Brian France

Our challenge is this sport needs to be more diverse throughout its makeup of stakeholders, participants, and fans. We're doing a number of things from a multicultural standpoint on and off the track to achieve that. Over time, that's going to be a big opportunity for NASCAR.

Brian France